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Nearly Two-Thirds of US Broadband Subscribers are Wireless - New Case Study - US Broadband Gaps Analyzed - Optimization Week of January 6, 2011

Optimization Week Issue #118, January 6, 2011

We're back from the holiday break, hope you had a good holiday and a Happy New Year! For this first issue of 2011 we've got a few new items for you. First up, according to a recent survey nearly two-thirds of broadband subscribers in the US are on wireless connections. Americans do like their mobility. We've launched a new case studies section at WSO. Our chapter on Philadelphia dentist Dr. Cirka is there, and a new case study on SmileTexas.com, a large dental practice in Houston Texas. Finally, the U.S. Department of Commerce released a study "Exploring the Digital Nation" on broadband adoption in the USA, we've got highlights.

Nearly Two-Thirds of US Broadband Subscribers are Wireless - US Ranks 9th in Wireless Broadband Penetration Worldwide
Most broadband subscribers in the US are wireless, according to a recent survey. The United States ranks 9th worldwide in wireless broadband penetration, behind number one Korea (95% penetration), Sweden, Japan, and Norway.
New Case Studies Section Launched
We've launched a new case studies section of the WebsiteOptimization.com web site. Our newest case study is on SmileTexas.com, a large dental practice in Houston Texas. By redesigning their site to be more dynamic and interactive, using natural and PPC promotion, plus Web 2.0 strategies we improved their ROI to an average of 9.5 to 1.
US Broadband Gaps Analyzed
Broadband adoption has increased by nearly 7-fold from 2001 to 2009, from 9% to 63.5%. However, there are gaps between various socio-economic groups that are holding back the promise of universal access to broadband.